Shop local and win big in Wolverhampton this Christmas

The site connects users to an array of local shops to find festive gifts and treats, and there is an opportunity to enter a competition with the chance to win a sack full of prizes.

The competition closes at noon on Friday, December 18, with prizes of gift cards and a food hamper.

Prizes have been donated by Wolverhampton and Bilston Business Improvement Districts (BIDs) and Bilston Market traders.

Around 300 shops and businesses have already registered their details to promote what they have to offer on the city’s new Shop Wolverhampton website, which has been set up by Wolverhampton Council with support from the BIDs, and other city stakeholders.

Jay Baso, owner of Elegant Frames and Mirrors in Lichfield Road, Wednesfield, said: “I am proud to have been a business owner for over 30 years in Wednesfield, where we have some great shops at the heart of our village community.

“Covid-19 has made this an extremely difficult year with traders needing all the help they can get to survive.

“That’s why Wolverhampton’s Shop Local initiative has been a great addition to help us in the build up to Christmas. I hope people can make use of the website and support and use their local shops throughout December and into next year.”

Wendy Durber, owner of Orchard Florists in Church Street, Bilston, added: "I think Shop Local is a really good scheme as it's really helped to raise the profile of smaller independent businesses, such as mine.”

Councillor Steve Evans said: “Covid-19 has hit our shops and businesses hard and they need all the support they can get in the lead up to Christmas.

“We very much value the presence of our small businesses and the creative local people behind them.

“These are the businesses that help give Wolverhampton its own identity and character.

“So, instead of spending all your money with the major online retailers, I would urge residents to check out the Shop Wolverhampton website and buy local.”