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Staffordshire growth programme aims to unite business community with free event

A university backed growth programme is set to launch a free event aimed at helping businesses at every stage of their journey in a Staffordshire town.

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Economic growth programme Your Path to Profit, will be launching its first free event on Wednesday, November 27, aiming to bring together local businesses and start ups in a bid to help new and established businesses to grow in Newcastle Under Lyme.

The programme, which was created by Staffordshire entrepreneurs Vic Taylor and Veronica Kitton, focuses on helping people take the next step into self-employment and has supported 30 Newcastle-under-Lyme start ups in the last year working with Keele University.

Held at The Old Library in Keele Hall, at Keele University, from 2pm till 4pm, businesses at every stage in their journey are being urged to come along for extra support, mentoring and collaboration opportunities.

“Whether just starting out or a fully established business the Your Path to Profit Network is designed to bring together businesses to boost economic growth,” said Vic Taylor, who runs Touchpoints Marketing and is passionate about promoting entrepreneurial opportunities.

“We are so proud of how Your Path to Profit has supported Newcastle start ups and are now looking to take this support to the next level.

”Veronica added; “Sadly, half of all businesses fail within three years of opening so encouraging economic growth isn’t just about inspiring the next generation of entrepreneurs it is about nurturing and building the support network which helps businesses grow together.

“Your Path to Profit Networking does just that and helps businesses at any stage to unite and find the support they need.”

Focusing on creating a business plan, improving money mindset and marketing tactics the 8-week programme, funded by Newcastle under Lyme Borough Council through the UK SPF Funding, has successfully helped to bring additional business opportunities into the town including lawyers, yoga teachers, mental health support workers, app developers and children’s education book designers. 

Vic and Veronica are now looking to roll out the course across other areas in the East and West Midlands to help entrepreneurs take the first step into self-employment while promoting business collaboration.

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