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Boots celebrates upgraded health and beauty offering at Merry Hill store

Staff and shoppers at Boots at Merry Hill have been celebrating the store’s bright new look which has seen its health and beauty offering upgraded.

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The Dudley Merry Hill store now boasts a modernised beauty hall packed with trending beauty brands and big name products.

There’s also an improved healthcare section with expert advice on offer and new private pharmacy consultation rooms and healthcare services.

Boots at Merry Hill, Brierley Hill, which has undergone a makeover.
Boots at Merry Hill, Brierley Hill, which has undergone a makeover.

The makeover, which was celebrated by store bosses on Thursday April 10, is part of an ongoing programme to refurbish health and beauty stores across the UK.

Boots health and beauty revamp tour. Beck Knott showcases some of the new products available at Boots at Merry Hill shopping centre, Brierley Hill.
Boots health and beauty revamp tour. Beck Knott showcases some of the new products available at Boots at Merry Hill shopping centre, Brierley Hill.

Work was carried out towards the end of last year to upgrade the store - with the finishing touches recently added.

Store bosses hope the redesign will offer an elevated shopping experience for customers - especially beauty fans who will be able to get their hands on an array of new and premium products including trending items previously only available online.

New trending products available for the first time at Boots at Merry Hill, Brierley Hill.
New trending products available for the first time at Boots at Merry Hill, Brierley Hill.

More than 30 new premium brands have been added to the store’s offering for the first time including Drunk Elephant, Caudalie, Elemis, NARS, Wella, Milk MakeUp, Prada, Kiehl’s, Laneige, Anastasia Beverly Hills and more.

Some of the popular new Korean beauty products available at Boots at Merry Hill, Brierley Hill.
Some of the popular new Korean beauty products available at Boots at Merry Hill, Brierley Hill.

New premium and professional haircare brands are also available for the first time including Redken, L’Oreal Professional and electrical beauty brands including Shark and Cloud 9.

Some of the new premium hair care products available at Boots at Merry Hill, Brierley Hill.
Some of the new premium hair care products available at Boots at Merry Hill, Brierley Hill.

Customers can also still find their favourite products that Boots is known for including its own brand ranges, No7, Liz Earle and Soap & Glory.

The revamped Boots store at Merry Hill, Brierley Hill, which now stocks an array of new premium hair and beauty products.
The revamped Boots store at Merry Hill, Brierley Hill, which now stocks an array of new premium hair and beauty products.

The reinvented healthcare area includes more private consultation rooms where customers can access healthcare services such from flu and travel vaccinations to blood pressure checks. It also offers the NHS Pharmacy First service, offering patients chance to access advice and treatment, including some prescription-only medicines, for seven common conditions.

L-R - Natasha Milbourn and Halle Joy at Boots at Merry Hill, Brierley Hill.
L-R - Natasha Milbourn and Halle Joy at Boots at Merry Hill, Brierley Hill.

In addition the store has a range of health and beauty experts including 22 Boots beauty specialists plus a Boots Macmillan Beauty Adviser, and three pharmacists.

L-R - Boots colleagues Courtney Lines-Glover, Becky Knott, Cheryl Butler and Laura Kimberlin celebrate the health and beauty revamp at Boots at Merry Hill, Brierley Hill.
L-R - Boots colleagues Courtney Lines-Glover, Becky Knott, Cheryl Butler and Laura Kimberlin celebrate the health and beauty revamp at Boots at Merry Hill, Brierley Hill.

Store manager Sam Turner said: “Our Boots Dudley Merry Hill store has been serving the community for decades; in fact, one of our team members has been working at Boots Dudley Merry Hill for 25 years.

“It’s exciting to continue to support our customers, but now in a revamped store which offers so much more than before.

“Our customers love the new beauty hall and it’s a pleasure seeing customers come to us to track down the latest trending, hottest and emerging brands and products, taking inspiration from social media. 

“The store now has everything from the latest beauty fixes and baby essentials to healthcare on the go, and essential pharmacy services. Boots really does support every customer, at every stage of life.”

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